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Welcome to Web Hosting Sites ReviewsTuesday, October 22 2013 @ 02:29 PM Eastern Daylight Time

GeoTrust Slashes SSL Prices

GeoTrust is taking Go Daddy head on with its new campaign: "Who's Your Daddy Now?"

GeoTrust is a division of the IT security firm Symantec that specializes in digital certification. In response to the heat of the competition growing for low-cost Secure Sockets Layer certificates, GeoTrust have launched a campaign that slashes its SSL prices in half.

The campaign also specifically targets Go Daddy customers, who can now trade in their SSL certificates for GeoTrust SSL certificates for no charge. GeoTrust will match its SSL certificates in a fair currency exchange.

“We’re alerting Go Daddy customers that they now can take advantage of the reliable protection of globally trusted GeoTrust SSL certificates, with a trade-in process that’s exceptionally easy and unbeatably cost-effective,? GeoTrust senior product marketing manager Jeff Barto said in a statement. “With our new low prices, GeoTrust is making a great thing even better.?
Other customers can take advantage of other deals: QuickSSL Premium domain validated protection for $149 per certificate.

Web Host Industry Review notes some important points of comparison between GeoTrust and Go Daddy: "GeoTrust secured 20.6 percent of unique domains among the 1 million most visited sites. Go Daddy was third, with a 15.6 percent share."

Nevertheless, Go Daddy is still experiencing significant growth in its SSL certificate sales: they've led in overall growth for 22 of the past 24 months, according to Netcraft reports. Although GeoTrust may be pulling in more unique domains right now, Go Daddy could potentially surpass them -- and soon.

To read more, visit Web hosting Industry Review. To check out reviews of Go Daddy web hosting services, visit our review page.

Tag: go daddy geotrust ssl campaigns

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